Ghost-based sites can be customized to look any way you want by modifying the theme. Anything that can be done with HTML, CSS or JS can be done via a Ghost theme. You get the look and feel you want without having to heavily optimize the site afterwards.
Versioning for your Ghost theme is probably not something you’ve given much attention but it’s an important part of the process for maintaining a Ghost site. Using consistent versioning in your Ghost theme allows you to make continuous improvements to your site’s look and feel, knowing that you can easily revert your changes if something
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